Champion Species forms a key strand of Bowland’s wider Nature Recovery Plan, a long-term commitment to restoring and enhancing the National Landscape’s mosaic of moorland, woodland, river corridors and farmland.
To bring the species to life, the Forest of Bowland team partnered with Salt Marsh Studio to create a bespoke collection of illustrated pin badges and print products. Sustainably produced in the UK using recycled eco-metals, the badges offer a greener alternative to traditional enamel pins and provide a new way for visitors and residents to connect with Bowland’s wildlife.
Proceeds from all badge and product sales go directly to Champion Bowland’s small grants fund, helping to deliver grassroots conservation projects across the National Landscape.
A key element of the initiative is the Sponsor a Species scheme—an opportunity for local businesses to align themselves with a Bowland species that reflects their ethos and values.
